It’s very difficult for companies to thrive and grow without the trust of consumers, which is why CBI launched the Great Business Debate, its trust-in business campaign, to combat myths and encourage a constructive conversation about what business does and how it does it.
CBI has been asking consumers if they can trust business? And what more needs to be done to build that trust?
At a Great Business Debate event staged with CBI and Which?, Suzanne Kuyser, TSI’s service director of communications and policy challenged panel responses to regulation and comments that too much regulation exists.
Hear Kuyser’s comments in this podcast. She asks her comments 7:20 into the interview.
The panel largely felt that ensuring real competition between businesses and giving customers the ability to switch easily between companies – retailers, energy firms, banks, telecoms providers – is a better way to make sure businesses meet consumer wants and needs than regulation.
The panel consisted of: David Bird (customer operations director of energy company E.ON); Katja Hall (CBI deputy director-general); Richard Lloyd (the executive director of consumer campaigners Which?); and Andrew Miller (chief executive of Guardian Media Group).